Friday, March 18, 2011

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increases over 26% of their income and generate positive EBITDA in 2010



- Revenue of the Group's hotels grew 26.8%, reaching € 7.1 M, driven by the expansion of Axel Hotel Barcelona.
- EBITDA increases its turnover by more than € 100,000 compared to negative EBITDA a year earlier.
- Growth in RevPAR (revenue per available room) and occupation in the past 2 years.



Despite the negative environment that has suffered the sector during 2009 and 2010, Axel Hotels has experienced a very positive development in the year 2010, especially in the third quarter, which meant the consolidation of its forecasts because among other reasons, the corporate restructuring undertaken during 2009 and early 2010, both in management and staff.

Axel Hotels revenue came to 7.1 M € in 2010, increasing by 26.8% of its revenue based on previous year. EBITDA, which shows the operating performance of Axel Hotels, reflected the strong recovery and a remarkable increase in productivity, the Company has at the end of fiscal year 2010 EBITDA of more than 100,000 euros, being negative during the previous year. This growth in the results is due primarily to improved activity of the three hotels (Barcelona, \u200b\u200bBerlin and Buenos Aires), expansion and renovation of the hotel in Barcelona last July (the establishment increased the number of rooms reaching a total of 105) and the thinning applied in the corporate structure.

Income from accommodation ( rooms) increased by 30.08% from year 2009 to 2010 as a result of improved occupancy and maximizing RevPAR in all hotels.

The increase in employment levels in each hotel, allowed the RevPAR (ratio that measures revenue per available room) had an evolutionary growth from 2009 to date.

Based on this and future growth forecasts, the group Axel Hotels is currently analyzing the international situation to resume its expansion plans, which may be incurred by its current corporate structure as normal, a fact that would mean input and consolidation company into new international markets.

Expansion:
Axel Hotels is planning to start from this year 2011 its international expansion project, in which Axel seeks to export the concept to major cities worldwide.

The unique character of Axel Hotels, philosophy heterofriendly Axel environment, excellence in service, the great loyalty of its guests, the cosmopolitan and very demanding, and its excellent value for money, allow Axel Hotels position in the first starting positions in times of crisis.

Following the example Barcelona, \u200b\u200bBerlin and Buenos Aires, all future Axel hotels are raised from the same perspective: design spaces located in avant-garde and cosmopolitan cities, open-minded, tolerant and gay-friendly, with a rich history and exceptional gay. Thus, the target markets where Axel Hotels may be present in the future are the U.S., Europe and Brazil, emerging as major cities like New York, London, Amsterdam, Paris, Miami or Madrid.

currently has taken up the idea for his entry into New York in the medium term with a project with Axel style sure to create new expectations for our audience.

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